EU–Canada policy & market entry

EU–Canada policy and market entry advisory

Entering a new market requires more than identifying potential demand. Organisations need to understand policy priorities, institutional processes and the practical context for their sector. Our EU–Canada policy and market entry advisory helps Canadian and European organisations frame those questions and assess the information needed before committing resources.

Why work with us

Melpomeni Kalliri worked within the EU institutions on foreign affairs and security and defence policy, with a particular focus on EU–Canada relations. She studied at McGill University and the University of Toronto and has professional experience in North American banking and energy economics. Based in London, she brings institutional and financial perspectives to cross-border planning.

Market entry assessment

Develop a focused view of the policy environment, sector conditions and institutional considerations relevant to your proposed expansion.
Identify information gaps, assumptions and questions for local legal, tax or commercial advisers before the next stage of planning.

Policy & institutions

Explain how EU institutions work and how policy decisions may affect your sector or the timing of a proposed activity.
Provide source-based briefings on relevant developments and distinguish adopted measures from proposals or political statements.

Sector & partner context

Assess policy considerations in areas such as defence, energy and supply chains, where institutional developments shape commercial planning.
Map relevant stakeholders and consider partner due diligence needs, without treating introductions or relationships as a substitute for research.

Briefings & training

Deliver a written assessment or leadership briefing organised around your specific market-entry questions and decision timetable.
Tailored sessions for teams, associations and public bodies can cover EU institutions, EU–Canada relations and the policy context for a sector.

Who we work with

Canadian organisations

For companies, founders and associations exploring the EU and seeking an informed account of institutions, policy and sector conditions.

European & UK organisations

For businesses considering Canada and needing cross-border policy analysis, market context or a structured assessment of next steps.

Individuals & public bodies

For entrepreneurs planning a business expansion and public organisations seeking briefings on transatlantic policy and cooperation.

Common questions

Where does the UK fit?: The UK is a separate jurisdiction from the EU. Where relevant, a briefing distinguishes UK considerations from EU policy and Canadian market context.
What does a first engagement involve?: Usually a defined briefing or market-entry assessment. We agree your questions, the evidence to examine, deliverables and fee; legal and tax advice remain with specialist advisers.

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Start a conversation

For advisory, due diligence or training enquiries, tell us briefly how we can help and the relevant timeframe. Initial enquiries are answered promptly and in confidence.

37 Lombard Street, 6th Floor
London, EC3V 9BQ

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What to include in your enquiry

— Your timeframe — any deadlines or dates we should know about
— The jurisdiction(s) involved (UK, EU, Canada or elsewhere)
— Whether you have documents or records you can share

Please do not include sensitive personal information, financial records or case files in your initial enquiry.